Giving the P3 Recovery brand global structure
We helped franchise company, P3 Recovery, evolve their brand into a modern and scalable identity, ready for global growth.
Client
P3 Recovery
Services
Brand Strategy
Brand Identity
Tone of voice
Design
Copywriting
Industry
Wellness
Background
P3 Recovery is a wellness and recovery franchise with 13 locations and counting. We refreshed their brand positioning, tone of voice and design direction to support growth across the franchise network. Reimagining colour, typography, graphic devices, layouts and messaging into a cohesive and consistent system, while staying true to P3’s human, energised and encouraging spirit.
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P3 Recovery has multiple locations, stakeholders and zero room for interpretation. So, our 100+ page brand system needed to be as rigorous as it is beautiful. With rules and guidelines that allowed anyone to pick up the brand and execute it seamlessly.
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